Content Monetization
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Are you the executive in charge of monetizing online video content?
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Do you rely on advertising as a primary source of revenue?
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Are you frustrated with lower-than-expected ad revenues?
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Do you believe that poor matching of ads to user behaviour & video content lowers ad revenues?
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Would you be curious to know how semantic contextualization of video content could increase ad revenues?
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Would it delight you to know how to automate the matching of ads with user behaviour & video content?
Hi, my name is Jeh Daruvala. I am the CEO of a disruptive startup that brings low-cost ad and video content matching to businesses like yours.
We strive to put more money in your pocket, exploiting the content that you already have.
Simply, this means shining a brighter light (of semantic contextualization) on your dark video content, building on useful but incomplete crowd-sourced blog data and user-generated folksonomies.
In more technical terms, our cloud-based service indexes your videos (that may include podcasts and YouTube videos), creating speech-to-topic metadata and ad-matching.
We call this service Speech2Ads™.
It changes everything you know about monetization of video content.
Speech2Ads
We process audio-visual content using successive layers of speech recognition, natural language processing, semantic classification and time-stamping of discrete topics.
When observed over a period of time this also helps you understand what individual users want and will consume.
Our patent-pending Speech2Ads system analyzes topic metadata for frequency, relevance, and other proprietary variables and metrics, building hyper-precise semantic signatures (in near real-time) of spoken-word content of podcasts and videos, including YouTube.
These semantic signatures represent meanings and inferences of human speech.
Time-series data creates behavioral profiles of individual users.
Our system then executes a targeted query of an ad server or ad networks, retrieving the most relevant ads.
The precise matching of the meaning in a video and ads displayed create the most value for you and your consumer.
Consumers see relevant ads as they watch your videos. This will increase your CPM revenues and click-through rates—often by dramatic percentages.
Let’s Do a Test
You have audio-visual content. We have a cloud service.
Let’s schedule a webconference and we can work out how best to conduct a free pilot.